Contributors

The Digital Pulse editorial team comprises practitioners with direct experience in AI marketing, design, and organic search strategy.

Elena Marchetti

Editor-in-Chief, AI & Content Strategy

Former head of content at a leading martech firm. Covers the intersection of AI tools and editorial strategy.

AI content strategy Large language models Marketing automation

Design Editor

Design director with fifteen years of experience in conversion-focused interface design.

Visual hierarchy Conversion-focused design Design systems

Technical SEO Editor

Independent SEO consultant specialising in enterprise technical audits and site architecture.

Technical SEO audits Site architecture Core Web Vitals

AI & Analytics Correspondent

Data scientist turned marketing analyst. Covers predictive analytics and machine learning applications.

Predictive analytics Machine learning Attribution modelling

Design & Performance Editor

Front-end architect focused on the intersection of design quality and web performance.

Web performance Accessibility Responsive design

Content & Link Strategy Editor

Content strategist specialising in research-driven link building and editorial authority.

Link building strategy Content marketing Entity SEO

Voice & Conversational AI Correspondent

Specialist in voice search optimisation and conversational AI interfaces for marketing.

Voice search optimisation Conversational AI Chatbot strategy

Design Systems Correspondent

Design systems architect with expertise in scalable brand systems and design tokens.

Design systems Design tokens Component libraries

Motion & Data Visualisation Editor

Motion designer and data visualisation specialist covering interactive web experiences.

Motion design Data visualisation Animation principles

International SEO Correspondent

International SEO specialist with expertise in hreflang, crawl optimisation, and topical authority.

International SEO Hreflang implementation Log file analysis

Search Quality & Algorithm Correspondent

Search quality analyst covering Google algorithm updates, helpful content policies, and ranking signals.

Google algorithm updates Helpful Content system Page experience signals